Terms of Reference
Producing animated videos for the Vision Zero Fund project in Viet Nam
1. Background & Rationale
The project “Improving OSH and social conditions for women and men in coffee farmer communities in Viet Nam and Indonesia” (hereafter referred to as the Vision Zero Fund – VZF project) is implemented by the ILO Vision Zero Fund (VZF) in partnership with the Société des Produits Nestlé S.A. and Nestrade S.A. The project aims to improve workplace safety and health, labour law compliance, social protection and gender equality in the coffee supply chains in Viet Nam and Indonesia. End beneficiaries include smallholder farms, collectors and coffee processing facilities and their workforce including workers cultivating, collecting, and processing coffee.
The project in Viet Nam has been designed and strategized based on the good practices and lessons learned from the previous ILO VZF Viet Nam- Nestlé partnership project, implemented during June 2022-March 2024. It focuses on improving OSH in the coffee supply chain through two main outcomes: (i)) Strengthened national and regional enabling environments for the promotion of workplace safety and health, labour law compliance, social protection and gender equality in the coffee supply chains, and (ii)) Women and men workers in the coffee supply chains benefit from improved access to their rights to a safe and healthy working environment, social protection, and reduced exposure to OSH risks in the context of climate change.
According to the ILO-VZF report[1], around 95 per cent of Viet Nam’s coffee production is dominated by privately operated farms, the majority of which are smallholder farms. Additionally, appropriately 50 per cent of the 1.4 million Vietnamese workers involved in coffee production are women, mainly undertaking unpaid household work. Overall, a significant proportion of workers belong to vulnerable groups, including seasonable workers who are mostly employed during the coffee harvest, ethnic minorities, internal migrants, and young workers. These workers, together with other informal workers do not usually have contracts, are not covered by insurance schemes, and lack access to OSH training. This project therefore works together with national partners, Nestlé team in Viet Nam and other stakeholders to raise awareness among coffee farm owners, households, and individual workers about the key elements of the Fundamental Principles and Rights at Work as recognized by the ILO. The focus is on improved access to OSH and social security, promoting the issuance of employmentcontracts compliant with national laws and regulations.
To ensure the effectiveness of the awareness-raising activities, it is crucial to use innovative and essay-to-understand forms of communication such as animated videos, to deliver key messages to the targeted audience.
2. Objective and Scope of Work
The assignment aims to produce three (03) short animation video clips, each lasting 1.5 to 2 minutes. This contributes to increasing awareness on the following three topics:
Specifically, the video clips should use animated images to clearly and effectively illustrate the benefits that farmers can gain, including improved work safety and strengthened livelihoods and resilience in this context of climate change by adopting these recommended measures. In addition, pictures or scenes in the video clip should be related to coffee sector.
3. Specific tasks:
Under this assignment, the service provider/consultant shall implement the following tasks:
Throughout the assignment, the service provider will work closely with the VZF project team in Viet Nam and the ILO Communication and Information Management Officer, who will provide guidance and further ideas and suggestions during the process of producing the videos.
4. Technical specifications
The video style shouldeffectively convey the messages to the target audiences, ensuring that the human essence of the brand identity is maintained, even without the use of photography. A branding guideline and audiovisual files will be provided with the selected service provider.Service providers/individuals can refer to the similar clip provided by the ILO[2].
The music needs to be copyrighted and the license needs to be provided in case copyright claims are made following upload.
5. Deliverables and proposed timeline
The service provider will deliver the following products:
| Deliverables | Proposed timeline for submission |
1 | Join the kick-off meeting with the ILO and Nestle team | By 20 November 2024 |
2 | Review reference resources provided by the Project, develop, and finalize video clips’ scripts, including specific scenarios | By 30 November 2024 |
3 | Develop and finalize voice narration in Vietnamese. Having the narration translated into English | By 15 December 2024 |
4 | Design and finalize aminations and visual effects for the video clips | By 15 December 2024 |
5 | Voice narration samples submitted; final record available | By 20 December 2024 |
6 | First draft of 03 videos submitted to the ILO | By 25 December 2024 |
7 | Final video, in two versions:
| By 20 January 2025 |
6. Proposal submission:
Interested service providers, including media companies and individual consultants, are invited to submit their technical and financial proposals (including your team’s CVs/profiles/portfolios with at least 03 sample products) via email to Ms. Nguyen Hai Linh (Sr. Project Assistant) at [email protected] no later than 17:00 GMT+7, November 05, 2024.
Please use the following text for your email subject line: Proposal for Animation Video Production – [Name of your company/individual consultant].
[1]ILO-VZF, 2023: Drivers and constraints for occupational safety and health improvements in the Viet Nam coffee supply chain - Assessment Report